Howie Fenton Consulting
Howie Fenton Consulting

Content

The importance of content creation, once tied to the printing industry, has become even more essential with the growth of additional communication channels such as the Internet and mobile. According to the “B2B Content Marketing Trends Study” (2016) by the Content Marketing Institute/Marketing Profs, content marketing is now at the heart of marketing and has become an almost universal tactic, with almost 90% of companies using it in 2016, and even more doing so in 2017.

 

The 2017 “B2B Content Marketing Trends Study” reported that 62% of B2B marketers in North America say that their organization’s overall approach to content marketing has been much more or somewhat more successful than a year ago. The most important factor contributing to the increased success is “Doing a better job with content creation (higher quality, more efficient)”: 85%.

 

Why Howie Fenton?

 

Few people in the industry are more prolific content creators than Howie Fenton. A simple Internet search results in thousands of citations. He has written for magazines such as Graphic Arts Monthly, Printing Impressions, In-Plant Graphics magazine, and Wired (Italy). He has also produced a wide range of market research reports, white papers, and blogs. Here’s a sampling:

 

 

The importance of content creation, once tied to the printing industry, has become even more essential with the growth of additional communication channels such as the Internet and mobile. According to the “B2B Content Marketing Trends Study” (2016) by the Content Marketing Institute/Marketing Profs, content marketing is now at the heart of marketing and has become an almost universal tactic, with almost 90% of companies using it in 2016, and even more doing so in 2017.

 

The 2017 “B2B Content Marketing Trends Study” reported that 62% of B2B marketers in North America say that their organization’s overall approach to content marketing has been much more or somewhat more successful than a year ago. The most important factor contributing to the increased success is “Doing a better job with content creation (higher quality, more efficient)”: 85%.

 

Read a sampling of Howie's original content:

Read My Blog 

Contact Us Today!

To schedule an appointment with Mr. Fenton, or find out more about the services he offers, please call 720-872-6339 or send him an email.

 

Or use our contact form.

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Howie Fenton Consulting is always looking for qualified professionals to partner with. If you would like to find out more, please call 720-872-6339 or email Mr. Fenton at Howie@HowieFentonConsulting.com

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